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Etihad Airways Signs Katrina Kaif As Brand Ambassador

Etihad Airways Signs Katrina Kaif As Brand Ambassador

Etihad Airways, the national airline of the United Arab Emirates, has announced the signing of internationally acclaimed, multi-award winning actress, Katrina Kaif, as the airline’s new brand ambassador.Katrina has greatly contributed to the film industry in the subcontinent as a renowned actress. Etihad Airways and Katrina Kaif will work on a series of initiatives to promote the airline around the world.

Etihad recently filmed an internet video with Katrina Kaif dancing in the airline’s First-Class lounge in Abu Dhabi, under the direction of award-winning film director and choreographer, Farah Khan. This video is available across youtube and various social networking sites for promoting the partnership between Katrina and Etihad Airways. To view the video featuring Katrina Kaif dancing in Etihad’s First class lounge, please visit www.whereiskatrinakaif.com

Peter Baumgartner, Chief Commercial Officer of Etihad Airways said: “Our partnership with Katrina Kaif will help build Etihad’s brand name globally and further introduce our world-class products and services to the air-travellers’ community around the world. As a talented new-comer, Katrina swiftly reached the top by delivering a remarkable experience in cinema entertainment. These values ideally match Etihad’s own ambition to offer a superior experience in flying and be the best airline in the world.”

Katrina Kaif, Etihad’s new brand ambassador, said: “Since they first started flying, Etihad Airways has succeeded in becoming one of the biggest names in the airline industry. I have always loved flying with Etihad and I am extremely honored to work closely with the world’s leading airline.”

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