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LG Revamps its Mobile Apps Store

LG Revamps its Mobile Apps Store

LG Electronics has  its apps store and says that it now has more than doubled the number of apps targeting users of both feature phones and smartphones in 33 countries. Android applications will be also available at LG’s store later this year.”Today, more and more people want mobile devices that make their lives easier and more exciting through the right combination of applications. To meet this growing demand, we’ve put a great deal of effort into strengthening our application offerings for all types of phone owners,” said Mr. H.S Paik, President of LG Electronics Gulf FZE. “By studying customer insights and collaborating with top-level companies, LG is working to produce some of the best applications on the market, and a truly singular mobile experience for our customers.”Following the revamp, the LG Application Store will offer more than 3,000 applications from its new site. Approximately half of the applications will be devoted to feature phones, a significant number in a market that has, to date, been overwhelmingly focused on smartphones.

According to research by Strategy Analytics, a market research company, over 90 percent of feature phone owners in the US and UK are interested in downloading and installing applications such as SNS (Social Networking Service), IM, VoIP and navigation and mapping.

Along with a range of applications for Windows OS phones that are already on sale, the new LG Application Store will also extend its line-up of applications for Android-powered smartphones at the end of this year.

The all new LG Application Store opens today in 23 markets. LG aims to increase the number of applications in the LG Application Store to 4,000 by the end of this year and to expand the service to 33 countries including the UK, Germany, France, Italy and Spain and Iran. Source – Cellular News

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